Mermaid Sister was founded by Gill Milligan on her Gold Coast lounge room floor in November 1999. The label's name, “Mermaid Sister,” sprang from Gill’s love of the beach and everything that went with it. With financial help from her Grandfather, Gill set about designing the first ever Mermaid Sister range and delivered to 40 surf stores across Australia!
Gill's goal every season is to come up with beautiful clothes that bring out the girl in all of us.